WATCH: 2024 Battle of Flowers Parade in downtown San Antonio

The Battle of Flowers Parade is Fiesta’s founding event

SAN ANTONIO – The 2024 Battle of Flowers Parade, Fiesta’s founding event, wound through the streets of downtown San Antonio on Friday, April 26.

KSAT had live coverage of the parade on KSAT 12 TV, KSAT.com and KSAT Plus. The full video of the parade will be available in this article later on Friday.

WATCH: Sights and sounds from Battle of Flowers Parade

You can watch some of the highlights, like a flyover from fighter jets, in the video players below.

The Battle of Flowers Parade is the nation’s second oldest parade and the only parade in the United States produced entirely by women, and all of them are volunteers. This year’s theme was “Viva Amor 2024.”

San Antonio Food Bank CEO Eric Cooper was selected as the grand marshal for the 133rd Battle of Flowers Parade.

This year’s 2.6-mile route followed the same path as last year. The parade stepped off on North Main Street near San Antonio College. It traveled on Lexington Avenue, North St Mary’s Street, Brooklyn Avenue, Avenue E, Houston Street, Alamo Plaza, Commerce Street and Santa Rosa, and ended near West Martin Street.

The first Battle of Flowers Parade took place in 1891 by a group of San Antonio residents looking to honor the heroes of the Alamo and the Battle of San Jacinto. There were horse-drawn carriages, bicycles decorated with fresh flowers and floats carrying children dressed as flowers.

For more information on the parade, click here.

Of course, there are plenty of festivities to choose from. KSAT already has a list of the major Fiesta parades and when they will take place, including the events that will be televised on KSAT 12 and livestreamed online and on the free KSAT app.

Also, here’s a guide to everything you need to know about Fiesta, including parade routes, day-of events and food by the numbers.

Check out the weather forecast from the KSAT meteorologists before you head out to Fiesta events so you can dress accordingly. Make sure to post your images and videos on KSAT Connect!


Watch Fiesta coverage live on KSAT

KSAT will offer live coverage for Fiesta 2024′s biggest events.

Here’s when you can watch them on KSAT 12, KSAT Plus (our free streaming app), YouTube and KSAT.com:

Get more information about how to stream KSAT 12 for free here.

This is just a partial list. As Fiesta gets closer, we will update our plans which may include covering even more events live.

Stay tuned!


Here are links to the complete list of day-of events for Fiesta 2024:

Find more news on KSAT’s Fiesta page. You can also sign up for our free Things To Do and Fiesta newsletters.


More Fiesta coverage on KSAT:


About the Authors

Rebecca Salinas is an award-winning digital journalist who joined KSAT in 2019. She reports on a variety of topics for KSAT 12 News.

Julie Moreno has worked in local television news for more than 25 years. She came to KSAT as a news producer in 2000. After producing thousands of newscasts, she transitioned to the digital team in 2015. She writes on a wide variety of topics from breaking news to trending stories and manages KSAT’s daily digital content strategy.

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